Trade Marks
We offer strategic advice on building successful and cogent trade mark portfolios that support your business goals and help you get the most out of your brand. We can also assist with monitoring and deterring infringements by competitors and third parties and taking enforcement actions against them in and outside of court as well as representing you in opposition proceedings.
One of our core trade mark services includes maximising the value of your brands through commercial arrangements such as licensing, investment, acquisition or sale of brands and associated IP rights.
Professionals
Noel Kim
Consultant
Tin-Lok Shea
Partner
Related Insights
View MoreTrade Marks
29 October 2020
Australia Trade marks Law
Australia’s intellectual property office, IP Australia (www.ipaustralia.gov.au), and New Zealand’s intellectual property office, IPONZ (www.iponz.govt.nsw), are their respective countries’ intellectual property rights administrative agencies. IP Australia and IPONZ administer applications for trade marks and handle oppositions to intellectual property rights. They also process other administrative work such as renewal, transfer and cancellation of trade marks.
Trade Marks
19 June 2019
Food delivery and Trademark
Australia, unlike South Korea, does not have an active food delivery culture. However, most recently, as food delivery businesses start to thrive, it is common to see people on bicycles or cars carrying delivery food. The most well-known food delivery companies are Deliveroo, Foodora and Uber Eats.
Trade Marks
07 February 2017
Who has right to give names?
A final uphill path at the corner of the road leading from Seodaemun District in Seoul to Ujeongbu is called Miari Hill. As a result of the Korean war, there were many killed in battle between the South Korean and the North Korean national armed forces at that time and thereby the entire hill was covered with blood, which became the background story of a song called “Heartbreaking Miari Hill”. In the past, the Miari Hill could be easily seen through the signboards of the Astrologer and Psychics at the both sides of the road when walking along the Dongsomun Road from the entrance of the Sungshin Women’s University. Usually, there were many fortune telling houses which used Taro-readings, the Five Elements or even supernatural powers to tell fortunes and destiny of human-beings, and one of them was a shop which helped with naming of a newborn baby or a company to flourish. Although the times have changed and many fortune telling houses at the Miari Hill have consigned to memory thereby, many people still use the naming services online.